Story does not exist without telling. “The story is in the telling” represents more than a turn of phrase. The story constitutes the What, the content; the telling is the How, the form. The How is the receptacle for the What. The two have to fit perfectly. Only true form gives story life.
This has been on my mind lately as I began writing Bubbles for a Spirit Level  mere four years after conception. It took finding the right form to get here.